The professional... and the personal...
[VIDEO] Trotz strenger Facebook-Compliance konvertierende Werbeanzeigen schreiben? So geht’s (3 Tipps)
Nachdem ich hunderte Facebook-Anzeigen geschrieben habe hier 3 einfache Tipps, um trotz FB-Compliance gute Conversions zu bekommen. https://www.youtube.com/watch?v=aPof5hZuWp0 Du willst mit mir an einem Direct Response Copywriting-Projekt z.B. für Facebook…
Why most people approach offers ass-backwards (and what to do instead)
What I learned analyzing a shitload of high-converting SaaS landing + booking pages (let me preface that this isn’t my own knowledge, but something I picked up from my mentor…
Genghis Khan’s Secret to Infinite Boners
“Genghis Khan’s secret for infinite boners”! That’s a BIG IDEA! It’s how you get attention. It’s what sticks in your mind after you’ve already forgotten the content of a sales…
How to free up your time as a copywriter
In the beginning of your copywriting career, getting clients is your #1 challenge. But once you’ve settled on a method to get clients, this issue will dissolve (trust me). At…
How to ethically use shame in your copywriting
As described by the great Perry Marshall, using shame in your copy is an extremely delicate manner. It’s one of the most powerful motivators to get people to take action……
How to take your prospects on an emotional rollercoaster to make them throw their credit cards at you
When writing copy, nothing should happen at random. Every sentence needs to serve a purpose. And before a single word even hits the paper (or Google Doc), the roadmap must…
[VIDEO] Tai Lopez Facebook Ad Breakdown – Why “The Truth” Doesn’t Matter
(Picture source: Tai Lopez YT video.) Tai Lopez is arguably one of the biggest names in internet marketing. He regularly stalks everyone that could only remotely be interested in his…
[VIDEO] Paleohacks email breakdown: “60 Sec bedtime ritual rebuilds your teeth and gums overnight”
To become the best copywriter I can be, I need to sharpen my tools all the constantly. Besides writing copy every day, I always analyze FB ads, emails, sales letters…
Eugene Schwartz’s Secret Technique to Come up With Creative Ideas “On Demand”
Classical music… It used to bore the F out of me. But when the OG, Eugene Schwartz, was invited to speak at Rodale Press on May 11th, 1994… Only to…